SUSTAINABILITY ZINE FOR STUDENTSILLUSTRATOR, PERSONAL ILLUSTRATION, PRINT MEDIA
ECO- FRIENDLY
ZINE
For this project I wanted to create sustainable behavioural change in students. I wanted students to feel in control of their actions around sustainability. From my research I found that this target group is vulnerable to disempowerment, so for this project I used user research to identify touchpoints where students may encounter sustainable choices and present them with alternatives — combining the Theory of Planned Behaviour with other behavioural change and social design theories